Skyactiv
To launch Mazda’s new revolutionary engineering philosophy Skyactiv Technology, we created various technology forward pieces of content. The work offered people an entertaining and educational look at what otherwise is very complicated and dense subject matter.
Launch Videos _ Animated launch videos explain what Skyactiv Technology is.
OOH and Posters _ A series of aspirational and hyperbolic posters were created to get a very obsessive demographic excited and engaged.
SKYACTIV
Client _ Mazda, North America